Store Hours

By Appointment Only!

Tuesday - Friday: 9:30am - 5:30pm

Saturday: 9:30am - 4pm

CLOSED - Sundays & Mondays

Store Location

Store Location

655 Wonderland Rd N,
London, ON N6H 0J5, Canada



Please contact us to set up appointments, inquire about items, and more!

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Grow Your Diamonds

Grow Your Diamonds

Business was pretty slow in the early 1930s during the depression, so John A. Nash, founder of Nash Jewellers, got creative.

He encouraged people to start “growing their diamonds”. He encouraged them to buy only what they could easily afford when getting engaged and guaranteed them full trade at a later date. So long as they doubled up, he allowed full trade on the original purchase.

This is a tradition we continue to carry on today. Buy well within your means today, and grow your diamonds when you have the ability to do so later!

Some of our customers keep their original diamond for sentimental reasons; possibly using it as a shoulder stone or putting it into a pendant, and others literally trade up until they get the size they truly desire.

The program works with earrings as well! You buy a small pair when you are getting started and keep trading up until you are happy. Your trade-ins go to our estate department and everyone wins.

Guide to Diamond Shapes

Introduction to Diamond Shapes

When searching for an engagement ring, it’s important to consider which diamond shape appeals to you. As the focal point of any diamond ring, the cut of the center stone is significant to the overall appearance and feel of your ring. Before you set out to find the perfect engagement ring, explore some popular diamond cuts offered at Nash Jewellers.

Round Cut Diamonds

The round cut diamond remains the most popular diamond shape year after year. This timeless cut is best for those who prefer optimal sparkle. Because the round cut is exceptionally uniform and symmetrical, light is reflected from every facet producing more light than other diamond shapes. A true classic, the round cut pairs seamlessly with every ring setting and because of its continuous growth in popularity, brides have the largest selection of settings to choose from.

Oval Cut Diamonds

The oval cut diamond features a similar sparkle, as it is a modified brilliant cut due to the specific facet placement. With its elongated shape, the oval diamond offers a larger surface area for reflecting light, has soft edges, and, when worn, gives the appearance of more slender fingers. Because of the cut’s delicate, romantic curves, this diamond shape is often set in a beautiful rose gold or yellow gold band for a vintage style.

Princess Cut Diamonds

The princess cut diamond is the second most popular diamond shape. The diamond's notable squared shape is referred to as the square modified brilliant. Princess cut diamonds offer a refreshing spin on the round brilliant because it combines femininity and fire with architectural elements, giving the wearer a more modern and geometric feel. Set within a halo or three stone ring, the princess cut diamond will add a chic touch to almost any design.

Emerald Cut Diamonds

One of the more extravagant diamond shapes is the emerald cut. Recognized by its elongated rectangular shape, the emerald cut is ideal for bold and daring designs. The step cut facets create depth and brilliance within the stone leading to renowned pristine beauty. With only 3% of diamonds in the world being emerald cut, this shape is truly unique, adding to its allure. Emphasize the diamond's clean lines with a solitaire ring or complement it with other diamond shapes, such as baguette diamonds, for a more dynamic feel.

Pear Shaped Diamonds

The pear shaped diamond is distinguished for its feminine and sophisticated appearance. This diamond shape beautifully blends one softly rounded end with a marquise-like point on the other. Another favourable trait of the pear shaped diamond is that the cut is determined based on each individual diamond. Handpick a stone with a short, robust body or a longer, more slender frame. The choice is yours! Allow the gem to glow with a sparkling halo or pair it with a solitaire setting to show off its distinctive shape.

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